The Spin
Explore the techniques common to user experience (UX) design, such as: persona development, case study analysis, user interface design, rapid visualization and prototyping.
Students will also become adept at using the industry standard tools and techniques of UX design.
Below are the links to each project, and the project title.
Customer Journey Map
Explore how a potentially diverse user group uses a common experience, by creating at least one customer journey of an everyday publicly accessible experience: self-serve checkout, loading a Snapper and taking public transport, etc..https://jbmuxd2020.home.blog/2019/08/02/ux-project-1-customer-journey-map/
UX Teardown
You will create a point by point dissection of an online experience using heuristic analysis and best practice ala Sam Hulick on the UX of onboarding. (It doesn’t have to be an onboarding experience!)
Identify 3-5 areas for improvements, clearing stating why the areas you’ve identified may lead to issues for potential users.
User Test Script
Read the user testing script devised for the Readings Case Study.
Readings Case Study
The Readings Cinemas mobile booking interface is dated, heavy, overloaded and some features simply aren’t needed.
Readings Cinemas need to rework not just the look and feel, but the functionality of the mobile booking service.
Jeremiah Boniface 